When developing a brand concept, sometimes the greatest skill is simple recognition. When working with good people, solid companies, quality products, observation can provide all the inspiration required.

The trick is to not complicate it.

One look at Epic Pergolas signature arched structure designs and the brand concept was clear - clean & stylish lines, structural strength coming together overhead.

Smalltown was excited to help new business owners create this concept: Logo / Business Cards / Brochures / Website

Logo - Dark

Logo - Light

Style and Lines

Jason Steffen